The Age Old Question, Coca-Cola or Dr Pepper? The History of Soda
When it comes to economic history, it is often thought that one must use fancy words that only business experts can understand to make a case about the economy or a business. The truth is that economist can tell the economic story or impact of a company much in the same way historians would tell any story about the past. Donald McCloskey argues that the economist is like the storyteller of business. In fact, according to McCloskey, storytelling is how historians make sense of the past. He says it is the history of historical sciences regarding economic history. [1] For the curious mind discovering the roots of, say, their favorite soft drink could be just as exciting as discovering the Gross National Product of Switzerland in 1944. Economic and entrepreneurial history lead us to discover the foundations of activities and even foods we consume daily. Have you ever thought of where Coca-Cola or Dr Pepper originated? Instead of focusing...